Media Kit

About Invest Ontario

Invest Ontario is the dedicated agency for investment attraction in the province. We serve as global businesses’ partner and one-window access to Ontario, providing expertise and tailored services throughout their investment journey. With a focus on the advanced manufacturing, life sciences and technology sectors, we are committed to securing strategic investments that create jobs, generate returns to the province and drive Ontario’s long-term economic growth and global competitiveness.

Media Factsheet

Download: PDF (128 KB)

Logos

Invest Ontario logos

Black transparent - English
Download:
- PNG (58 KB)
- EPS (1.06 MB)
- JPG (53.3 KB)
Black transparent - French
Download:
- PNG (46 KB)
- EPS (1.06 MB)
- JPG (46.6 KB)
White transparent - English
Download:
- PNG (52 KB)
- EPS (1.06 MB)
- JPG (53.2 KB)
White transparent - French
Download:
- PNG (42 KB)
- EPS (960 KB)
- JPG (46.6 KB)

Ontario, Canada logos (international identifier)

Four-colour
Download:
- PNG (113 KB)
- JPG (113 KB)
- EPS (925 KB)
- ZIP High-resolution (PNG/TIFF) (978 KB)
- ZIP Low-resolution (JPG) (37 KB)
Four-colour reverse
Download:
- PNG (117 KB)
- JPG (306 KB)
- EPS (909 KB)
- TIFF (299 KB)
Two-colour reverse
Download:
- PNG (113 KB)
- JPG (314 KB)
- EPS (724 KB)
- TIFF (236 KB)
Reverse white
Download:
- PNG (110 KB)
- JPG (294 KB)
- EPS (726 KB)
- TIFF (228 KB)

Invest Ontario | Ontario Canada logos

English
Download:
- SVG (44 KB)
French
Download:
- SVG (49 KB)

Colours

Invest Ontario’s colour palette is made up of a variety of swatches, but with a specific hierarchy and respective use cases.

Invest Ontario’s colour palette is divided into the following:

Primary colour
Accent colour
Secondary colours
Body copy colour

The hierarchy of colours ensures consistency throughout all collateral and materials, but also flexibility for specific graphics.

The Invest Ontario colour palette aligns with the Ministry’s international marketing brand colours which are AODA and WCAG-compliant.

Dark blue

RGB: R0, G40, B86
HEX: #002857
Dark blue tints

RGB: R49, G78, B116
HEX: #2E4D75

RGB: R100, G118, B149
HEX: #637696

RGB: R151, G161, B183
HEX: #97A0B7

RGB: R203, G207, B218
HEX: #CCCFDB
Accent colour

RGB: R0, G112, B120
HEX: #0099A8

Body text

RGB: R65, G64, B66
HEX: #404041
Secondary colours
- #B01E59
  
  #BE526F
  
  #CB7A8A
  
  #DAA1AA
  
  #EBCDD0
- #1B5630
  
  #4C7656
  
  #74977C
  
  #A3B8A5
  
  #D0DBD0
- #D5441C
  
  #E36E48
  
  #F09373
  
  #F7B7A0
  
  #FCDACF
- #0099A8
  
  #098D92
  
  #4DA8AC
  
  #8FC5C6
  
  #C7E2E2
- #532C6E
  
  #745388
  
  #987BA5
  
  #B8A5C2
  
  #DCD1E1
*Only to be used for charts, tables, and graphs. With the exception of teal as the accent colour.

Typography

Our brand typeface is the Lato font family. It should be used in all general communications, in print and digital collateral.

Lato is a free Google font, downloadable here: https://fonts.google.com/specimen/Lato

The use of Lato aligns with the Ministry’s international marketing brand.

In digital applications where Lato is not available, it may be substituted with Arial. Digital applications may include: online, mobile, email, and presentations.

Additional typefaces may be used for marketing campaigns, with approval from Invest Ontario’s Communications and Marketing Department.

Primary typeface

LATO BOLD 0123456789 !@#$%^&

LATO BOLD ITALIC 0123456789 !@#$%^&

LATO REGULAR 0123456789 !@#$%^&

LATO ITALIC 0123456789 !@#$%^&

LATO LIGHT 0123456789 !@#$%^&

LATO LIGHT ITALIC 0123456789 !@#$%^&

Substitute typeface

ARIAL BOLD 0123456789 !@#$%^&

ARIAL BOLD ITALIC 0123456789 !@#$%^&

ARIAL REGULAR 0123456789 !@#$%^&

ARIAL REGULAR ITALIC 0123456789 !@#$%^&

Contact Information

For media inquiries, please contact:
media@investontario.ca

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